Articles, Publications & co.

Telling stories has been always a passion of mine. That’s why I’ve set up various blogs in the past, e.g. a blog about the creative industries in the Baltics (, and about my sabbatical in Down Under at the Miami Ad School ( Both have been mentioned by international media such as Campaign Brief, or Business Punk. In 2018, I contributed a chapter about narrative brand management to a book named Beyond Storytelling published by Springer Science.