Without a doubt, Leo Burnett remains one of the defining figures of the global creative industry. A pioneer of our profession, whose principles remain valid to this day. And Leo Burnett, as one of the leading creative agencies within the Publicis Groupe for decades, is now adapting to the new world. Leo Burnett will simply become Leo, providing a home for 15,000 creative minds worldwide. I look forward to working with Leo again in the upcoming months on leading brands like Samsung and PayPal.

Category: Strategy Project
Partner: Leo/Publicis Groupe
Client: Samsung, Paypal etc.