We won. And we play to win. Together with my friends from TBWA\ Germany, I took part in a pitch to win the mandate for The Green Party in Hessen. We convinced and we won. Now, the actual game starts: the campaign development for the elections in October. Our ambition is clearly defined: we play to win. Today, The Green Party looks back at a true success story: they are part of the federal state government for many years. With this confidence, they look ahead: to win the elections and to present the first Green chief minister in Hessen. Let’s go!
Category: Strategy Project
Client: Die Grünen Hessen